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About
Hi there! I'm Rachel, a native New Yorker based in Brooklyn.
For over a decade, I've worked in video, media, journalism, social media, creative development and brand strategy. I love to connect words, ideas, tools, content, products, experiences and stories with diverse audiences.
In April 2019, I co-founded a recipe startup (Manna) and began freelancing.
Since then, I've consulted across a wide array of industries and brands to help with: YouTube strategy, editorial strategy, social media, newsletters, sports programming, startup growth, app development, non-profits, textiles, fine jewelry, visual storytelling and more.
As of September 2022, I'm now the Director of Creative Development at Atlas Obscura.
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